Tiger tantrums

Tiger Woods says he's sorry, and that he respects the game, but in his slow slog back to respectability (if it will ever come) keeps stepping on top of people who have been behaving far better than he. Today, he granted five minutes to the Golf Channel and ESPN to interview him, once again presenting himself as an in-control, nose-in-the-air attention-grabber. Worse yet, he did it when one of his golf colleagues was winning the weekend event. (His first public statement, in February, came at a busy point in another golf tourney, not coincidentally sponsored by Accenture, which had dumped him as a sponsor when its slogan, "Be a Tiger," became understandably awkward.)

Never thought I'd say this, but Tiger is more A-Rod than Jeter. And if you want to know what that means, check out Selena Roberts' A-Rod or Joe Torre's The Yankee Years for the full treatment.

If Tiger's really sorry, he will allow himself to be really questioned, with no caveats, and he will give real answers. This is simply PR crap meant to placate the masses enough to he can put his foot back in the game he has always controlled. Who's to say that once Tiger starts winning, people won't forget the whole November incident? (Many are already giving him a free pass, calling it his personal life.)

Personal life or not, whether what he did was right or not, he violated the public trust that is intertwined in the game, and that is what he needs to answer for. Fine, he won't talk about his family. But these little controlled speaking sessions where he leads the media around on the leash (when the public wants some real answers, and some reasoning for why their hope in the image he had presented was crushed), are not acceptable. Especially when he continues to snub the integrity of the golf world.