6.03.2009

Change in play

The day after the Globe was threatened to be shut down at midnight, I opened the thinnest A section I had seen since my subscription started. Aside from the wire pages, the editorial pages and the jumps from the front page, there was no other news.

Today, the A section was 18 pages long, and I was wading through two-page spread ads and another page where only one 16-inch story was on two whole pages.

Advertising is a good sign, of course, and I wonder what has led to this rebound in advertising. (For a real contrast, pull out some microfiche from the 1960s, though. I'm always blown away by the immense amount of ads in the paper then...and the wickedly doglegged stories.)

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